Presented at the International IPM Fair in Essen, the nature loving, bee friendly Beejou Daisy has attracted a wealth of interest. Find out all about it in our news!
This year’s novelty is called Beejou, actually Beejou Daisy.
With its unique natural compactness, the Beejou Daisy is a real jewel among flowers that allows us to be increasingly “green”.
In fact, the marvellous Beejou Daisy makes it possible for us to use lower levels of pesticides, resulting in an increased level of care and attention for the environment and useful insects such as bees and ladybirds.
Beejou Daisy and useful insects
Bees and ladybirds are truly useful insects; actually, they’re extremely precious. Bees facilitate flower reproduction through pollination, guarantee the growth of fruit and certain vegetables and keep harmful insects at bay.
Ladybirds are the best ally we could possibly have in biological pest control as they feed on phytophagous pest insects such as aphids, woodlice and mites.
Characteristics and flowering of the Beejou Daisy
The Beejou Daisy has a rather long flowering period that is not limited exclusively to spring. As a result, they enrich our gardens and balconies, keeping them outstandingly beautiful for long periods over the entire territory, especially in the North with its cooler climate.
Like other daisies, the Beejou has brightly coloured green leaves and white flowers composed of long oval petals surrounding a large central disc. This disc has an intense yellow colour and is made up of numerous pollen sacs, encouraging pollination and delighting our friends the bees that are strongly attracted to these beautiful flowers.
Beejou is produced exclusively by the RB Plant Consortium and was presented as a novelty at the IPM Essen 2019 Fair.
This flower fits right in to an ample range of flowers, plants, herbs and citrus plants produced by us in Albenga and sold in Italy and throughout the whole of Europe.